Namaste! Welcome to Nepal.
Nepal, whose mountainous north contains eight of the world’s ten highest peaks, including Mount Everest, is bordered to the north by China, and to the south, east, and west by India. Here, the icy-cold of the mountains meets the steamy heat of the Indian plains. The country has a rich artistic and architectural heritage.
Coca-Cola was first introduced into Nepal in 1973, when it was imported from India, but local production would only begin in 1979, with the establishment of Bottlers Nepal Limited (BNL). Coca-Cola Sabco acquired bottling rights from The Coca-Cola Company for Nepal in 2004.
BNL, which has plants in the capital Kathmandu and Bharatpur, is the only bottler of Coca-Cola products in Nepal.
The Marketing, Sales and Distribution strategy for BNL is titled ‘Refresh the Marketplace’ and includes a robust Consumer Response System to address any consumer concerns, ideas and suggestions.
BNL is also committed to strengthening the community through various programmes, particularly in the health sector, as the country has the lowest per capita public health expenditure in the world. In association with the local community, BNL assists by supporting a Free Health Check-up Clinic at Bharatpur.
The Nepalese enjoy Coca-Cola, Fanta and Sprite.