Molo! Sawubona! Hi! Welcome to South Africa.
With its world-class wildlife-watching, geographical extremes, stunning natural panoramas, high-energy cosmopolitan cities and a mix of vibrant cultures, South Africa is proud to be known as Africa’s rainbow nation.
Coca-Cola Fortune (CCF) is one of four licensed Coca-Cola bottlers in South Africa. It was born out of a significant 2002 merger between the South African operation of Coca-Cola Sabco and Fortune Holdings (East London and Mpumalanga) in 2002. The company is non-listed and operates from Port Elizabeth.
Coca-Cola Fortune has five manufacturing sites, situated in Port Elizabeth, Bloemfontein, Polokwane, Nelspruit and Port Shepstone. It has approximately 3,000 employees – a wonderful diversity of people from all South Africa’s communities, who work together to create a workplace that is energetic, challenging, exciting and rewarding.
Coca-Cola Fortune’s achievements include the following:
- It has an established record as an emerging market bottler, servicing a large footprint across rural and urban South Africa and accounts for just fewer than 24% of the total Coca-Cola sales volumes in South Africa.
- Its five manufacturing sites and 17 sales centres ensure efficient sales service and distribution to about 75% of South Africa’s landmass.
- Recent exciting developments have seen the range of beverages expanded to include a vast variety of juices, water, energy and sports drinks, along with the “old favourites” like Coke, Fanta and Sprite.
Over the last five years CCF has consistently grown Net Sales Revenue.
- In 2008 CCF won a Bottler of the year award which is an award annually presented by the Coca-Cola Company to the bottler with the best business results.
South Africans enjoy a wide range of beverages, including Coca-Cola, Coke Light, Coke Zero, Fanta, Sprite, Tab, Stoney, Iron Brew, Bonaqua, Valpre, Powerade, Minute Maid, Appletiser, Grapetiser and those from the Schweppes, Sparletta, Krest and Twist groups.